The Opportunity Cost of Physical Damage

March 10, 2020

An apparel retailer suffered a sewer line backup, rendering their corporate office unusable just days before a sales appearance on a nationally syndicated TV show. Their insurance carrier denied coverage for the overwhelming majority of the insured's six-figure losses. 


Eastern Public reviewed and assessed coverage in the insured’s favor, prepared a formal coverage dispute, and successfully engaged the carrier to change their position resulting in full coverage for our client's loss, including not just the material damage, but the lost revenue that would have been afforded by the tv appearance. 



Our Work

Knowing Enough to Know What You Don't Know
By Brian Evans June 10, 2025
In property insurance claims, Actual Cash Value (ACV) is often calculated as replacement cost minus depreciation—but that doesn’t always reflect a property’s true value. Under the Broad Evidence Rule, adjusters and appraisers are encouraged to consider multiple factors, such as market value, functional condition, and income potential, to arrive at a fairer and more accurate valuation. This approach is especially useful for properties with unique characteristics or market conditions that don’t fit neatly into a standard formula. By weighting different valuation inputs, professionals can better capture the real economic loss—leading to more balanced, defensible outcomes for both insurers and policyholders.
More Case Studies
Knowing Enough to Know What You Don't Know
By Brian Evans June 10, 2025
In property insurance claims, Actual Cash Value (ACV) is often calculated as replacement cost minus depreciation—but that doesn’t always reflect a property’s true value. Under the Broad Evidence Rule, adjusters and appraisers are encouraged to consider multiple factors, such as market value, functional condition, and income potential, to arrive at a fairer and more accurate valuation. This approach is especially useful for properties with unique characteristics or market conditions that don’t fit neatly into a standard formula. By weighting different valuation inputs, professionals can better capture the real economic loss—leading to more balanced, defensible outcomes for both insurers and policyholders.
Value of Historic Finishes in Manhattan condominium  - Eastern Public
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To make a luxury property claim, you need an experienced manager to handle the details and negotiate with the insurance company.
Accounting for Shared Costs at Eastern Public
March 10, 2020
When a costly air conditioning system failure occurred in a luxury residential condominium building, Eastern Public helped by managing the scope, responsibilities, and communications needed to restore common areas.
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News & Press

Path of Storm Erin
By Brian Evans August 12, 2025
The path of Erin remains uncertain. Weather models show two main possibilities: Erin could either veer northward, potentially affecting Bermuda, or shift more toward the U.S. East Coast, though the likelihood of direct impact remains low at this time.
By Brian Evans July 25, 2025
Understanding the value and cost of Public Adjusting services
Knowing Enough to Know What You Don't Know
By Brian Evans June 10, 2025
In property insurance claims, Actual Cash Value (ACV) is often calculated as replacement cost minus depreciation—but that doesn’t always reflect a property’s true value. Under the Broad Evidence Rule, adjusters and appraisers are encouraged to consider multiple factors, such as market value, functional condition, and income potential, to arrive at a fairer and more accurate valuation. This approach is especially useful for properties with unique characteristics or market conditions that don’t fit neatly into a standard formula. By weighting different valuation inputs, professionals can better capture the real economic loss—leading to more balanced, defensible outcomes for both insurers and policyholders.
More News & Press